Ticket Fairy Promoter Blog

Author Ticket Fairy

Reach cord-cutters on the big screen! Learn how event marketers can use Connected TV & OTT ads in 2026 to drive ticket sales – with step-by-step campaign tips for Hulu, Roku, & more.

Mastering Connected TV & OTT Ads for Event Promotion in 2026: Reaching Cord-Cutters with Big Screen Impact

Reach cord-cutters on the big screen! Learn how event marketers can use Connected TV & OTT ads in 2026 to drive ticket sales – with step-by-step campaign tips for Hulu, Roku, & more. From targeting options and TV-sized creative tricks to budgeting and real success examples, master CTV advertising to amplify your event promotions and sell out shows.

Event Marketing Paid Advertising & PPC
Should you build custom event tech or buy it off-the-shelf? This comprehensive 2026 guide gives event organizers a clear framework to decide.

Build vs Buy Event Tech in 2026: Deciding When to Develop Custom Solutions

Should you build custom event tech or buy it off-the-shelf? This comprehensive 2026 guide gives event organizers a clear framework to decide. Weigh your budget, timeline, and tech expertise against real case studies of custom builds and vendor platforms. Learn the pros and cons of each approach – from cost and integration to scalability and support – so you can confidently choose the path that delivers the best attendee experience and ROI for your event.

Event Technology Technology Planning & Strategy
Discover how venue operators can turn local musicians into star attractions in 2026.

Homegrown Headliners: Turning Local Talent into Star Attractions in 2026

Discover how venue operators can turn local musicians into star attractions in 2026. Learn actionable steps – from open-mics and residencies to community partnerships – to build a thriving homegrown talent pipeline that fills your calendar, creates loyal audiences, and boosts long-term revenue in today’s community-focused entertainment landscape.

Booking & Programming Venues
Turn one event’s audience into eager attendees for your next! Learn proven 2026 cross-event promotion tactics – from ticket bundles and on-site announcements to segmented marketing and fan referral programs.

Mastering Cross-Event Promotion in 2026: Leveraging Your Event Portfolio to Boost Ticket Sales

Discover expert cross-promotion strategies for festivals, trade shows, and club nights. Learn how to leverage your event portfolio to boost ticket sales in 2026.

Event Marketing Marketing Essentials
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